Joico Guest Artist and Kim Vo Salon color superstar, Zoe Carpenter, presents…Blonde-Ed(ucation)! Learn the Blonde Life products she loves and see lightning-fast formulas come to life!

Jill shows us how she uses her Diffusion Glow technique to transform a deep brunette with our Defy Damage ProSeries and LumiShine Nude Glow collection.

Richard Mannah shows us the step-by-steps for his Bespoke Bob Hair Cut technique. It’s classic and modern and easy to master – basically, a hairdresser’s dream.

Larisa Love shows us how she uses her Bright Diamond Blonding Technique using the Defy Damage ProSeries System paired with our Blonde Life Lightening and Brightening System .

Zoë Carpenter of Kim Vo Salon, shows us how to nail pale using the Defy Damage ProSeries System paired with our Blonde Life Lightening and Brightening System

Larisa Love, shows us how she uses her Bright Diamond Blonding Technique using the Defy Damage ProSeries System paired with our Blonde Life Lightening and Brightening System.

Jill Buck of LA’s celebrity-renown Nine Zero One Salon, shows us how she uses her BLONDING Diffusion Glow technique using the Defy Damage ProSeries System and our LumiShine Nude Glow Collection.

Larisa Love shows us her 100% gray coverage “Gray Away Overlay” technique using Defy Damage ProSeries System paired with collagen-infused LumiShine YouthLock.

Amber Maynard of 901 Salon shows off her Scarlet Fever Technique Featuring Joico’s LumiShine new PowerHouse Reds.

Joico Guest Artist Gina Bianca teaches you how to navigate through color corrections using Joico LumiShine, BlondeLife and Defy Damage.

Joico Brand Ambassador Larisa Love demos her thoroughly innovative, quick, pre-lightening technique using – wait for it! Velcro Rollers and brand-new Color Intensity Shades from the Love Aura Collection.