Joico Brand Ambassador and brilliant colorist, Larisa Love, recently took a client with natural level 6 Ash Brown hair to an extraordinary, dimensional shade of red – a look so vivid, so beautiful, that it had to be shared. The magic starts with the New LumiShine Powerhouse Reds Collection, a line of hot hues that generate the power to create this multi-dimensional look; weaving deep to rich-red coppers that boast unparalleled staying power and twice the shine.
Afterwards? It’s all about home care. And Larisa has the perfect prescription for any newly-red client: “I recommend the Color Infuse Red Shampoo and Color Infuse Red Conditioner to keep the vibrancy of the color. In between, use the Defy Damage Home Care System which will keep the bonds strong for healthier, more vibrant hair.”