POWERHOUSE REDS
Discover LumiShine’s PowerHouse collection of super-reds that stay true to tone, resisting the fading effects of everyday aggressors.With a stunning range of fierce tones—from riot red to modern rosé to the richest red plum, and everything in between—these bold beauties sound the siren for shiny, healthy-looking, fade-resistant color.
Why You'll Love It...
Gorgeous investment reds stay ahead of the game to provide protection against fade, while delivering the kind of shine, strength, and longevity that these feisty colors demand.
Permanent Crème Color
Delivers up to 2XProtects haircolor from UV exposure and premature fading caused by everyday aggressors the shine*
Incredible color longevity—long-lasting reds—up to 40 shampoos*
Delivers up to 2X the shine**
Reduced breakage*** and 100% replenished and restrengthened hair****
Nourishing protection that seals in moisture, softness, and shine for up to 30 shampoos*****
Low-ammonia formula delivers healthy-looking, reliable results
Optimal viscosity for bowl + brush or bottle application
Demi-Permanent Liquid Color
Protects haircolor from UV exposure and premature fading caused by everyday aggressors
Incredible color longevity—long-lasting reds—up to 40 shampoos*
Delivers up to 2X the shine**
100% replenished and restrengthened hair****
Nourishing protection that seals in moisture, softness, and shine for up to 30 shampoos*****
Ammonia-free, pH-balanced formula
Versatile formula—corrects, glazes, and glosses
* Color fades on tone; color is still there after 40 washes
** vs. untreated damaged hair
*** Combing breakage on damaged hair with K-PAK® Color TherapyTM Shampoo and Conditioner vs. non-conditioning shampoo **** vs. haircolor without ArgiPlex
***** When followed with K-PAK Color Therapy Shampoo and Conditioner
Now Let's Use It...
LumiShine Permanent Crème Color uses:
Keep the force of headstrong red with J5 Fade-Resistant Complex, a proven technology that anchors inside the hair for radiant red hair that adheres to LumiShine’s hallmark formula to serve up to 2X the shine* with conditioning and damage control.
You want protection from both UV***** and everyday aggressors
You want fade-resistant color longevity and vibrancy
You want up to 2X the shine**
You want healthy-looking hair
Mixing Instructions:
Mix 1:1 (equal parts color and appropriate Volume LumiShine Developer)
Apply with a color applicator bottle, or bowl and brush. (When mixing in a bottle, add developer first, then add color, and shake well.) Process for 35 minutes or up to 45 minutes for gray coverage.
3RR / 3.66
4RRV / 4.662
5RR / 5.66
5RRC / 5.664
6RR / 6.66
6RRC / 6.664
6RRV / 6.662
7RRC / 7.664
8RRV / 8.662
LumiShine Demi-Permanent Liquid Color uses:
You want protection from both UV***** and everyday aggressors
You want fade-resistant color longevity and vibrancy
You want up to 2X the shine**
You want to gloss/glaze, refresh, or enhance hair
Mixing Instructions:
Mix 1:1 (equal parts color and 5 Volume LumiShine Developer)
Ideal viscosity for drip-free bottle application. Pour developer in bottle and add color. Place finger over bottle cap and shake to mix thoroughly.
4RR / 4.66
5RRV / 5.66
6CCR / 6.446
6RR / 6.66
8RR / 8.66
Fire Red Quick Melt Technique
Formula and Step-By-Step By Rick Henry: Fire Red Quick Melt
This technique is a color blocking-melting hybrid that provides an easy roadmap for wow-worthy color. Pair it with new LumiShine Powerhouse Reds, an”d you’ve got a surefire recipe for ravishing, radiant red haircolor that lasts and lasts.
Fire Red Quick Melt Video Tutorial