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Rainbow Color Now Blooming20241218144703
Rainbow Color Now Blooming
Think bold shades are sitting on the sidelines? These trending Joico Color Intensity looks are popping up all over Instagram; gorgeous proof that guts...
Diversity, Equity, and Inclusion: The Conversation Continues…20241218144556
Diversity, Equity, and Inclusion: The Conversation Continues…
Recently, Joico Global Technical Director, Jeannetta Walker-Rodgers, sat down for a deeply insightful chat with Ariona Beninato, founder of Collective...
Let’s Talk Empowerment & Equity20241218144503
Let’s Talk Empowerment & Equity
Meet Joico Global Technical Director Jeannetta Walker-Rodgers…With 20+ years’ experience in hairstyling, coloring, and extensions under her belt, Chic...
7-Second Hair Hack Hits Tiktok20241218144343
7-Second Hair Hack Hits Tiktok
TikTok beauty powerhouse, @drita_bequirii, wanted to show her fans how she takes her hair from “dry and brittle to healthy and hydrated within seconds...
10 Good Reasons to Detox Your Hair20241218144231
10 Good Reasons to Detox Your Hair
The old lather-rinse-repeat routine works just fine on the regular. But if you’re prone to build-up – and most people are – detoxing your hair every f...
Our Pride and Joi: Gorgeous Hair!20241218143833
Our Pride and Joi: Gorgeous Hair!
As we celebrate the beauty of inclusivity this month, there’s no better time to showcase our extraordinarily talented LGBTQ+ artists and their virtual...
Stylist Spotlight: Meet Janae Miller20241113144529
Stylist Spotlight: Meet Janae Miller
We love showcasing the extraordinary talent of our Joico artists, and today’s Stylist Spotlight features a pro you won’t want to miss: Come meet Austi...
At a Gloss for Words20240906154506
At a Gloss for Words
If you’ve met the new Blonde Life Silverlight Lightening Powder, you’ll LOVE the companion collection of cool, steel-toned BlondeLife Demi Gloss Toner...
Trending on Refinery29: Our Blonde Balayage Transformation!20240822150555
Trending on Refinery29: Our Blonde Balayage Transformation!
Featuring Joico Global Brand Ambassador and Artistic Director, Larisa LoveAfter a decade-old color disaster, the beautiful brunette hadn’t let anyone ...
Glisten Up! Caramel Balayage20240822150445
Glisten Up! Caramel Balayage
Featuring Joico Global Technical Director, Jeannetta Walker-RodgersSometimes, a hair color goal focuses on maintenance; other times, it’s all about re...