Fall Trend: Natural Beige Foilyage20231215184443

Fall Trend: Natural Beige Foilyage

Featuring Joico Guest Artist, Nathi VegaWhen your brunette client wants her blonde pieces to pop as she segues into fall, try this Natural Beige foily...
Fall’s Coming…So is Warm Copper20231121171127

Fall’s Coming…So is Warm Copper

Featuring Joico Global Brand Ambassador and Artistic Director, Larisa LoveBrand Ambassador and Artistic Director, Larisa Love, hits every note; and yo...
Communication 101: Let’s Talk Hair20231121170933

Communication 101: Let’s Talk Hair

They say hair color is a science. Which explains why it’s sometimes hard for a “civilian” to communicate with a hairdresser – they’re not only listeni...
The Power of Gold20231121170817

The Power of Gold

With Joico Global Education Expert, Ricardo SantiagoYou know how summer sunflowers burst into a display of glorious gold? That was the visual inspo fo...
Brunette Dimensional Dazzle20231121170702

Brunette Dimensional Dazzle

Featuring Joico Global Brand Ambassador and Artistic Director, Larisa LoveTake a brunette with grown-out highlights. Add the dazzle of Blonde Life Pow...
Blend & Soften: The Perfect Grow-Out20231121170627

Blend & Soften: The Perfect Grow-Out

Featuring Joico Celebrity Stylist, Jill Buck, of LA’s Salon Nine Zero OneWant to create a gentler, softer color pattern on your dimensional clients? T...
The Big Fall Haircare Switch20231121170524

The Big Fall Haircare Switch

You’ve protected your hair from the sun; conditioned it after pool and ocean swims; even taken the occasional break from blow-dryers this summer. But ...
Joico Beauty Bytes: Hollywood’s Velcro Roller Hack20231121170439

Joico Beauty Bytes: Hollywood’s Velcro Roller Hack

With Joico Celebrity Artist, Jill Buck, of Salon Nine Zero OneWe’re back with an all-new Joico Beauty Byte – the super-fun (and fast) way to learn a h...
Tiktok Trends To Try20230830170951

Tiktok Trends To Try

Ok, we admit it: We’ve been influenced. These hair hacks are all over TikTok, and they’re soooo genius/cool/cute. Give them a try and see for yourself...
Hair Color Budget? Ways To Save20230830170944

Hair Color Budget? Ways To Save

Want easy, low-maintenance hair that looks like a million bucks but doesn’t break the bank? Try these super-saver salon strategies that deliver all th...