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The “Diy” Ombré Featuring Joico Global Brand Storyteller, Olivia Smalley

Ready to get your superstar, Jenny-from-the-block-look on? Joico Global Brand Storyteller, Olivia Smalley’s going to show you how – on her own hair! –...
THAT Iconic 70’s Layered Hair How-To’s20201106175219

THAT Iconic 70’s Layered Hair How-To’s

That iconic, chandelier-layered haircut so celebrated in the 70’s is having another moment. (Honestly – we’re not sure the sexy, graduated look has ev...
The NEW “Rachel” Haircut20201016154817

The NEW “Rachel” Haircut

It was an iconic international hair phenomenon that sparked a fever for deliberate, multi-level shag styles. And Joico Guest Artist, Mai Hernandez, ha...
Celeb How-To: Recreate Gaga’s Rain On Me Look20200914162900

Celeb How-To: Recreate Gaga’s Rain On Me Look

Joico Celebrity Artist, Frederic Aspiras, is working his color magic again: This time, for Gaga’s new music video – Rain On Me -- with Ariana Grande. ...
The Summer Hairstyle That Only Looks Hard20200914153906

The Summer Hairstyle That Only Looks Hard

You’ve likely seen those can’t-look-away hair demo videos online – the ones where stylists pull and mold strands into masterpiece works of art.Head’s ...
Gaga’s Colorful Half-Up/Half-Down Video Look20200914124529

Gaga’s Colorful Half-Up/Half-Down Video Look

The gorg half-up/half-down ponytailed look created by Joico Celebrity Artist, Frederic Aspiras, for Gaga’s new music video with Ariana Grande is a tot...
How To Go Gaga This Halloween…20191206131024

How To Go Gaga This Halloween…

Joico Celebrity Guest Artist – and Gaga’s mane man – Frederic Aspiras nailed iconic look after look for every red carpet, award show, and appearance o...
How To Copy Halsey’s Emmy Awards’ Textured Up-Do20191206122032

How To Copy Halsey’s Emmy Awards’ Textured Up-Do

 View this post on Instagram A post shared by Joico (@joico) on Sep 22, 2019 at 8:13pm PDTThe star: Acclaimed singer, HalseyThe hairdresser:...
10 Blow-Your-Mind Reasons Joico Celebrity Artist, Frederic Aspiras Won “Hairstylist of the Year”20190614123023

10 Blow-Your-Mind Reasons Joico Celebrity Artist, Frederic Aspiras Won “Hairstylist of the Year”

1) He’s been doing hair since childhood.“I’d go to my mom’s salon after school, and eventually, I started washing hair and setting rollers.”2) He neve...
Gaga’s ‘Glamping’ Met Gala Hair20190510133323

Gaga’s ‘Glamping’ Met Gala Hair

 View this post on Instagram A post shared by FREDERIC ASPIRAS (@fredericaspiras) on May 7, 2019 at 7:33pm PDTFirst came Look #1:A huge, par...
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