Take Two: Joico Body Shake vs. Joico Hair Shake20201013144438

Take Two: Joico Body Shake vs. Joico Hair Shake

How many times have you looked at hair products, trying to decide between two that seem to do the same thing? Our new series – Take Two! – is designed...
Easy Summer Hairdo That Makes People Think You’re A Pro20200922194140

Easy Summer Hairdo That Makes People Think You’re A Pro

There’s a big difference between summer hair and winter hair. As in: Now’s the time to look like you’re not trying too hard, and embrace styles that a...
Easy Summer Style From Joico Celebrity Artist Jill Buck of Salon Nine Zero One20200914163242

Easy Summer Style From Joico Celebrity Artist Jill Buck of Salon Nine Zero One

Ever look at someone’s hair handiwork and go, Omg, how do you even know how to DO that? That’s how you’ll feel when you see this half-updo braid fashi...
Beachy Curls With a 90’s Twist: The Easy How-To20200727161724

Beachy Curls With a 90’s Twist: The Easy How-To

Loose, beachy waves are still hugely popular. But Larisa gives them a unique twist by throwing in a throwback 90’s move – the addition of two small po...
No Commitment-Bangs: Try This Fake-Out Trick20200616142937

No Commitment-Bangs: Try This Fake-Out Trick

How to fake 'em ‘til you make ‘em with Joico Celebrity Artist, Jill Buck. Bangs are great. Except when they aren’t. And once you take the plunge, it’s...
Evening Hair Made Easy: A Get-Glam Guide20200423192005

Evening Hair Made Easy: A Get-Glam Guide

Look #1: Effortless WavesThere’s something truly alluring about hair that’s glamorously polished and feminine, yet not pinned to within an inch of its...
How to Talk Change With Your Hair Pro20191206140348

How to Talk Change With Your Hair Pro

We asked Joico Guest Artists, Pam Mezinger and Ricardo Santiago, and CosmoProf Artistic Team Member, Olivia Smalley to weigh in on 5 “I’m-in-a-rut” ru...
Frederic Aspiras Step-By-Step: Natural Texture, Sexy Curls20191205184103

Frederic Aspiras Step-By-Step: Natural Texture, Sexy Curls

 View this post on Instagram A post shared by FREDERIC ASPIRAS (@fredericaspiras) on Aug 14, 2019 at 3:16pm PDTGet this full volume curls by...
How-To Achieve The Perfect Side French Braid20191205180646

How-To Achieve The Perfect Side French Braid

STEP-BY-STEPStep 1: Prep Hair with Defy Damage Protective Home Care SystemStep 2: Spray Power Spray Fast-Dry Finishing Spray all over the hair for gri...
How To Achieve The Perfect Messy Bun20191205173314

How To Achieve The Perfect Messy Bun

Step 1: Apply Joico K-PAK Color Therapy Luster Lock Spray to moisturize and detangle Step 2: Blow dry hair throughout Step 3: Curl hair using a 1 and ...
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