Color Endure Shampoo
When you’ve spent good money on a first-rate color service, then you need this gentle Shampoo designed specifically to extend your color vibrancy 33% longer than any other similar cleanser on the market.
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Here’s Why You’ll Love It
Maintains over 88% of red haircolor between color services
Preserves over 86% of your hair color after 18 washes
Adds strength, softness, and shine
Free-from SLE/SLES Sulfates
Reviews & Testimonials
Now Let’s Use It
Directions: Apply to wet hair. Lather. Rinse. For best results, follow with Color Endure Conditioner.
Let’s Look Inside
Multi-Spectrum Defense Complex
Features antioxidant-rich Green Tea Extract along with UV protection to keep color looking great.
Bio-Advanced Peptide Complex
Provides all the power you need to reconstruct damaged hair from the inside out.
I trust Joico to keep my colour looking fresh, and it lives up to all my expectations. No greasiness, heaviness or sulfates…it nourishes hair and preserves colour. I’m very happy with this product.