Yum! See How We’re Celebrating National Candy Day!20221219141915

Yum! See How We’re Celebrating National Candy Day!

Did you know tomorrow is National Candy Day? We’re celebrating by unwrapping some of YOUR gorgeous work. Check out these sweet haircolor confections w...
The Sun-Kissed Brunette: It’s Sizzling Hot!20221116194818

The Sun-Kissed Brunette: It’s Sizzling Hot!

With Joico Artistic Educator, Mai HernandezWhen Joico Artistic Educator, Mai Hernandez, wanted to bring the natural brunette beauty of her gorgeous La...
The Brightened-Up Blonde (It’s Sooo Natural Looking)20221115200944

The Brightened-Up Blonde (It’s Sooo Natural Looking)

With Joico Artistic Educator, Mai Hernandez“My brunette client was ready for a change to blonde, but didn’t want to lose her identity – she still want...
The Red-Hot Fall Series20221019151311

The Red-Hot Fall Series

PART 1: “BURGUNDY SPLENDOR”Featuring Joico Master Colorist, Sherry RatayWhat started the obsession this year? Maybe it’s all the celebs who’ve been dy...
Top Blonde! Gaga’s Maverick Video Look Revealed20220926123506

Top Blonde! Gaga’s Maverick Video Look Revealed

GREAT BALLS OF BLONDE!Featuring Joico Celebrity Artist, Frederic Aspiras View this post on Instagram A post shared by Joico (@joico)If you’v...
This 10-Min Gray-Coverage Video Went Viral!20220822193545

This 10-Min Gray-Coverage Video Went Viral!

VIRAL VIDEOIt makes sense that @hairbystevie’s gray-coverage video went viral on social – she put her client’s telltale roots in hiding with just ten ...
Blonde At Any Age with Lumi1020220627125551

Blonde At Any Age with Lumi10

BLONDE AT ANY AGEWith Joico Brand Educator, Tiffany Pachl“So many blonde women think as they age and have gray hair that they need to go natural and e...
Dreamy Brunette: It’s So Shiny and Rich!20220624210754

Dreamy Brunette: It’s So Shiny and Rich!

THE DREAMY BRUNETTEFeaturing Joico Celebrity Artist, Jill Buck, of Salon 901Joico Celebrity Artist, Jill Buck of Salon Nine Zero One had a brunette cl...
Catch Spring Fever with “Sunny Copper”20220621161534

Catch Spring Fever with “Sunny Copper”

SUNNY COPPER FOR SPRINGFeaturing Joico Global Brand Ambassador, Larisa LoveJones-ing for warmer weather -- and warmer hair color to go with it? Joico ...
Your Viral Videos Blew Us Away…20220621135349

Your Viral Videos Blew Us Away…

WE SEE YOU!Every time you post a reel, story, or video on social and tag us @Joico, we see it; and we just had to share some of our recent faves! Keep...