This New “Beachy Waves” Technique Is Rising Fast!20211029155635

This New “Beachy Waves” Technique Is Rising Fast!

BEACHY WAVES ARE ON THE RISEWith Joico Celebrity Artist, Jill Buck Of Salon 901Think we’ve seen the last of the easy, undone curl trend? Hardly. Joico...
3 Hot Hair Looks (& Products!) For Big-Time Dad Style20211029145357

3 Hot Hair Looks (& Products!) For Big-Time Dad Style

DAD’S GOT STYLE…And if he doesn’t, you can give it to him in a flash with three cool products that transform your guy’s ‘do in seconds (aka: minimal g...
Defy Damage Is Natural/Textured Hair’s Best Friend20210716154134

Defy Damage Is Natural/Textured Hair’s Best Friend

THE DEFY DAMAGE DIFFERENCEWith Joico Celebrity Artist, Jill Buck of Salon Nine Zero OneJoico Celebrity Artist, Jill Buck of Salon Nine Zero One, knows...
Hello HydraSplash! The Tall Drink Of Water For Fine, Dry Hair20210716153259

Hello HydraSplash! The Tall Drink Of Water For Fine, Dry Hair

MAKING A SPLASHWith Joico Global Brand Storyteller, Olivia SmalleyHaving fine, dry hair is a tough combo. And no one knows that better than Joico Glob...
Pull Our Your Curling Irons: It’s Heat Hero To The Rescue!20210716151338

Pull Our Your Curling Irons: It’s Heat Hero To The Rescue!

FROM ZERO TO HEROIntroducing Heat Hero Thermal Styling ProtectorFlat ironing today? No prob. A hot blow-dry sesh? Piece of cake….Why are we so unconce...
The Fierce And Firm Gel That’s Perfect For Men’s Hair20210716142858

The Fierce And Firm Gel That’s Perfect For Men’s Hair

THE WELL-GROOMED GUYFeaturing Joico Celebrity Artist, Jill Buck, of Salon 901When Joico Celebrity Artist, Jill Buck, of Salon Nine Zero One, wants to ...
The Enduring Celebration of Iconic Black-Hair Looks20210524161115

The Enduring Celebration of Iconic Black-Hair Looks

TRULY TIMELESSIconic Black HairstylesPerhaps the most powerful tool of self-expression, Black hair is a cultural calling card of proud personal identi...
We’ve Got Some Tik Tok Fun In Store For You!20210414143733

We’ve Got Some Tik Tok Fun In Store For You!

TIK TALK!As the slogan goes, Make every second count. And @Joico is doing just that -- live on Tik Tok with exciting new tips, tricks, and demo videos...
Watch This Pro Wash The Brass Right Outta Her Blonde20210401142021

Watch This Pro Wash The Brass Right Outta Her Blonde

SHAMPOO FOR A COOL ‘DOWith Joico Global Brand Storyteller, Olivia SmalleyIf anyone is willing to prove the power of Color Balance Purple Shampoo, it’s...
The DIY Hack That Creates A Faux Ombre20210129181321

The DIY Hack That Creates A Faux Ombre

FAKE IT ‘TIL YOU MAKE IT: FAUX ROOTSFeaturing Joico Global Brand Storyteller, Olivia SmalleyJoico Global Brand Storyteller, Olivia Smalley, is known f...
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