Cocktailing 101: Everything You Need To Know20191206141119

Cocktailing 101: Everything You Need To Know

Mixologist: Meagan Gallman / Joico Advisor Words of Wisdom: “Every stylist has their favorite product cocktail combinations when it comes to creating ...
Defy Damage: A Problem/ Solution Guide20191206132430

Defy Damage: A Problem/ Solution Guide

To understand and identify the various forms of hair damage; and learn how to not only head it off at the pass with the new Defy Damage System, but by...
Getting Cool, Staying Cool: A Blonde Handbook20191206122825

Getting Cool, Staying Cool: A Blonde Handbook

“Cool-toned blondes really hit when celebrities like Lady Gaga and the Kardashians took note of the look,” explains color superstar and Cosmoprof Arti...
Find Joi By Following The Advice Of 3 Joico Superstars20191206120632

Find Joi By Following The Advice Of 3 Joico Superstars

Chad Demchuk / Joico International Guest ArtistYears in the business: 18My advice to a younger Chad:• Don’t ever stop dreaming. Recognize that your lo...
10 Ways to Turn up The Volume20191205184754

10 Ways to Turn up The Volume

1 . Strategic blow-drying“One of my go-to tricks for creating soft volume lies in how I blow-dry hair,” explains Olivia. “I dry it in the opposite dir...
Frederic Aspiras Step-By-Step: Natural Texture, Sexy Curls20191205184103

Frederic Aspiras Step-By-Step: Natural Texture, Sexy Curls

 View this post on Instagram A post shared by FREDERIC ASPIRAS (@fredericaspiras) on Aug 14, 2019 at 3:16pm PDTGet this full volume curls by...
Hair Cocktailing: What is it? How Do We Do It?20191205183736

Hair Cocktailing: What is it? How Do We Do It?

Cocktailing 101: On The Menu…Martini: dry, wet, shaken, or stirred: Much the same way a drink is prepared to suit a client’s individual taste, hair co...
Is It Time For A Haircut? These Pros Will Tell You The Truth20191205182750

Is It Time For A Haircut? These Pros Will Tell You The Truth

If you have “normal” hairThe Ideal timing: 8 - 12 weeksWhy: The ends of naturally smooth, healthy hair may become “fragile” or get tangled in a stylin...
Hair cocktailing 101: What is it, how do we do it?20191205180047

Hair cocktailing 101: What is it, how do we do it?

Cocktailing 101: What’s On The Menu…Martini: dry, wet, shaken, or stirred: Much the same way a drink is prepared to suit a client’s individual taste, ...
How To Achieve The Perfect Messy Bun20191205173314

How To Achieve The Perfect Messy Bun

Step 1: Apply Joico K-PAK Color Therapy Luster Lock Spray to moisturize and detangle Step 2: Blow dry hair throughout Step 3: Curl hair using a 1 and ...
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