The Lumishine Balayage20230809153411
The Lumishine Balayage
Featuring Joico Celebrity Stylist, Jill Buck, of LA’s Salon Nine Zero OneJust dipping a toe into the much-loved LumiShine line? Start with this gorgeo...
Damage To Delight…20230809132619
Damage To Delight…
The Healthy-Hair TransformationFeaturing Joico Global Brand Ambassador and Artistic Director, Larisa LoveOne look at the damaged hair in her chair and...
Curls Unfurled!20230808192950
Curls Unfurled!
With Joico Global Artistic Director, Richard MannahPicture this: Client walks in with a long, heavy, mane of thick hair. It’s like a frizz-prone, weig...
Recap Time! The Larisa Love Tour…20230808184916
Recap Time! The Larisa Love Tour…
Talk about feeling the love! Joico Global Brand Ambassador and Artistic Director, Larisa Love, hit the road in March and April for her Modern Artist N...
Copper That Totally Pops20230808160249
Copper That Totally Pops
Featuring Joico Celebrity Stylist, Jill Buck,of LA’s Salon Nine Zero One“Copper has been trending since the fall and it’s not going anywhere,” says Jo...
A Joi-ful Welcome To Jeannetta Walker-Rodgers20230808154707
A Joi-ful Welcome To Jeannetta Walker-Rodgers
Her buzz-phrase is Watch It Bounce – which makes total sense, because the newest member of our superstar team is an absolute master in the art of crea...
Joico Beauty Bytes: The 10-Second Teacher!20230615180813
Joico Beauty Bytes: The 10-Second Teacher!
We’re about the give the “quickie” a whole new reputation. Get ready to meet Joico Beauty Bytes – the fun, fast, super-digestible learning forum that ...
The Color for Busy Moms: Golden Brunette Halo20230615174929
The Color for Busy Moms: Golden Brunette Halo
Featuring Joico Master Artist, Kyle Miller“My client is an on-the-go mother with three young kids,” explains Joico Master Artist, Kyle Miller, who ins...
Learn From Your Mistakes20230615174550
Learn From Your Mistakes
Featuring:Joico Brand Storyteller, Olivia ThompsonJoico Artistic Educator and Brand Content Creator, Mai HernandezThey say that failure is a form of l...
Swatch Watch: Tone That Blonde!20230615172913
Swatch Watch: Tone That Blonde!
With Joico Celebrity Stylist, Jill Buck, of Salon Nine Zero OneYou won’t find a pro who’s more spot-on at nailing the perfect cool blonde than Joico C...