Gone Gray? It’s YouthLock NNG To The Rescue

“This is Joico’s first-ever collagen infused permanent crème color,” raves Olivia. “YouthLock NNG gives your hair 100% gray coverage; with youthful tones and a hint of gold…the kind of warmth that shines from the inside out.”

The Benefits

2X the shine




Prevention of breakage and dullness

Scalp health

Great for coarse hair, too

The Big Difference

Designed to restore strength and hydrate each strand, YouthLock’s collagen-infused NNG tackles two color issues in a single service: turning back the clock on gray hair, while creating gorgeous, gilded looks that sparkle with renewed youthfulness.


LumiShine YouthLock Permanent Crème Color 5NNG with 20 Volume LumiShine Developer
45 minutes processing time

Watch Olivia put YouthLock NNG to the test on five different levels of gray coverage: 10%, 25%, 50%, 75%, and 100%


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