When you’re craving creamy, and you want to turn the volume way, way up, serve yourself a daily dollop of our finest styling foam. It’s luxe, rich, and actually nourishing to hair… resulting in super-size density that even the feistiest humidity won’t topple for a full 72 hours.
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Here’s Why You’ll Love It
You have fine hair and you want to add lasting volume
This rich, creamy foam won’t leave hair weighed down or greasy
Hold level 9
Reviews & Testimonials
Now Let’s Use It
Directions: Shake well. Dispense a small amount into hands, emulsify, and apply to clean, damp hair. Style as usual.
Let’s Look Inside
Plum Kernel Oil:
Stocked with vitamins A and E, plum kernel oil is a known antioxidant and helps add moisture without weighing hair down.
Our own deep-sea antioxidant mix, protects strands from heat styling – all the way up to 450 degrees.
I purchased the small size at Ulta in Ontario Ohio. I wish I would have purchased the larger size. My hair is blonde highlighted curly wavy and frizzy in the summer. I am 59 years old and get many compliments on my hair. I have only used it a couple of times but love it – lots of fullness and volume
I Love Joico products that’s all I use. And I love this power whip. It gives you volume and wonderful fullness without weighing it down, I have thick hair, and this gives me a VAVOOM! you don’t need a lot, just a small amount , put it thru your hair and blow dry. Loveeee it.
please do not discontinue this product! i have the world’s worst hair. it is thin flat and there just isn’t a whole lot there. i have bought and returned or thrown out over thirty or so styling products over the years-this is the only thing that makes my hair look fuller (in combination with a thickening spray). please, my thin haired sisters-try this product. you only need a tiny bit to achieve volume. it’s a bit drying, but it really rinses out easily and leaves your hair virgin the next day. try it-if it sells well they won’t get rid of it!