Red? Blonde? Brunette? Take this Quiz Before You Color!20230413160349
Red? Blonde? Brunette? Take this Quiz Before You Color!
These days, changing your hair color is as ubiquitous (and fun!) as changing up your wardrobe, your makeup, even your home décor. But how to choose a ...
Psst! We’ve Got 10 Fall Joi Hacks For You!20221019141601
Psst! We’ve Got 10 Fall Joi Hacks For You!
THE BIG FALL REFRESHReady to turn over a new leaf and get all the feels of fall? Try these 10 joi hacks designed to energize, recharge, and invigorate...
We’ve Got Your Back-to-School Hair Covered!20220928151705
We’ve Got Your Back-to-School Hair Covered!
BACK TO SCHOOL IN STYLEWe’ve got you covered this fall – with liters of your favorite shampoos and conditioners, so you can start school with grade-A ...
Relief! Fast Fixes For Weary Summer Hair20220928140527
Relief! Fast Fixes For Weary Summer Hair
THE BIG FIXNeed a rescue for hair that’s been through one long, hot summer? Rest easy: We’ve got a step-by-step plan to resuscitate the dry, dull, sco...
Rock This Bob at Every Age20220926143553
Rock This Bob at Every Age
THE TIMELESS BOBWITH JOICO GLOBAL ARTISTIC DIRECTOR, RICHARD MANNAHTake a beautifully cut bob. Add layers…some bangs…the right products…and you have a...
Meet The Superwomen Who Rock Our World20220823183337
Meet The Superwomen Who Rock Our World
OUR SHE-ROES!Ready for some serious inspiration? Here at Joico, we’re celebrating women in roles of leadership – and we’re proud to introduce you to s...
Fan-Favorite Videos You Don’t Want to Miss20220501000011
Fan-Favorite Videos You Don’t Want to Miss
LOVE & LEARNFeaturing Joico Celebrity ArtistsLarisa Love, Leticia McKay, and Ricardo Santiago.Want to know why these top-five Education-on-Demand ...
Afraid of Bangs? We Got You…20220501000004
Afraid of Bangs? We Got You…
Commitment-Free BangsWith Joico Celebrity Artist, Jill Buck, of 901 SalonIt’s that snip-snip almost everyone regrets at some point in their life. (Che...