8 Great Blondes For Every Client In Your Book20220110143059
8 Great Blondes For Every Client In Your Book
A BLONDE FOR EVERY HAIR TYPEAsking for “blonde hair” is like asking for yellow. Are you talking Butter? Gold? Lemon? Neon? To help you nail the perfec...
Hero Piece with Larisa Love20220110141717
Hero Piece with Larisa Love
The “Hero Piece” – Hair-Color’s Coolest New TrendFeaturing Joico Global Brand Ambassador, Larisa LoveIf you think the Money Piece is a cool hair-color...
Try The Bomb New Color Technique That Builds Dimension!20211029154823
Try The Bomb New Color Technique That Builds Dimension!
THE TONING BRICK LAYER METHODFeaturing Joico Global Brand Ambassador, Larisa LoveWhen Joico Global Brand Ambassador, Larisa Love, wants to give her cl...
The Secret Reverse Technique: Go Light To Go Dark20211029152354
The Secret Reverse Technique: Go Light To Go Dark
CELEB SECRET: GO LIGHT TO GO DARKFeaturing Joico Celebrity Artist, Jill Buck, of Salon 901Sometimes, it’s all about lift -- even when clients want to ...
These 4 Pros Are Sharing Their Personal Wellness Rituals20211029150706
These 4 Pros Are Sharing Their Personal Wellness Rituals
SELF-CARE VS. HAIR-CAREAs the saying goes: Put on your own oxygen mask first, so you can help others with theirs. It’s true in life, and it’s true in ...
Into The Rainbow With Staelle Colorful20210830160435
Into The Rainbow With Staelle Colorful
MEET STAELLE COLORFULSpecializing in creative hair color since her debut, Staëlle has made a name for herself through her popularity on social media. ...
Exploring Black Hair-Stories: A Roundtable Celebrationca20210716143645
Exploring Black Hair-Stories: A Roundtable Celebrationca
JOI-TALK: CELEBRATING BLACK HAIR-STORIESThe relationship between a Black woman and her hair is highly personal. It’s poignant. It’s infused with histo...
This Sneaky Cutting Move Makes Short Hair Extra Chic20210716141720
This Sneaky Cutting Move Makes Short Hair Extra Chic
THE UNDERCUT TECHNIQUEWITH JOICO GLOBAL ARTISTIC DIRECTOR, RICHARD MANNAHThere’s something sneaky about the undercut…like the way it completely contro...
The Coolest Icy Color From Hollywood’s Hottest…20210524155201
The Coolest Icy Color From Hollywood’s Hottest…
“ICE QUEEN TECHNIQUE"With Nine Zero One Superstar, Riawna Capri“Check out my step-by-step of her fresh-to-death ice,” read Riawna Capri’s Instagram po...
Honeycomb Blonde Curls20210524134547
Honeycomb Blonde Curls
“Taking Deja’s hair from black to a luscious honeycomb tone took lots of planning beforehand. I first did a strand test because, during our consultati...